Hotel & Catering News Middle East The 2022 GM Leaders Conference and Leaders in Hospitality Awards are proudly sponsored by SWEET EARTH® and NESCAFÉ®. Both events will take place on March 23 at Sofitel Dubai The Obelisk.
What does your business do?
NESTLÉ® Professional is committed to providing the finest ingredients, operational knowledge and uncompromising support to foodservice operations. Our mission is to help your business succeed, our goal is to help our customers grow their businesses with our creative beverages and branded culinary solutions. NESTLÉ® Professional has a global network of 10,000 passionate and committed professionals always ready to meet the needs of our most demanding customers. Our expertise is in combining global thinking with local understanding with our dedicated, state-of-the-art culinary and beverage centers around the world.
What are your core values?
NESTLÉ®’s goal is to improve quality of life and contribute to a healthier future. Creating Shared Value is our fundamental way of doing business; and how we bring our purpose to life. We believe that for our business to be successful over the long term, we must create value not only for our shareholders, but also for the society and environment in which we live.
Tell us about your greatest accomplishments to date?
Our goal is to provide hotels and restaurants with fashionable and sustainable solutions that allow them to delight their consumers in a simple and operationally profitable way.
NESTLÉ® Professional has launched a range of 100% plant-based meat alternatives under the SWEET EARTH® brand of Czech origin. The portfolio consists of the SWEET EARTH® AWESOME™ Burger as well as Vegan Nuggets and Schnitzel, all of which offer the meat experience without compromising on taste and texture. On the sweet side, we also launched KIT KAT® Professional Spread, a rich chocolate spread with crispy wafer pieces. The product is a great innovation that is very versatile in creating exciting branded dessert offerings for consumers.
We proudly serve Starbucks ® offers your customers the unique taste of Starbucks premium beverages made with the same high-quality 100% Arabica beans you’ll find in Starbucks stores. Our range of barista-served and self-serve solutions focus on day slots to drive footfall and increase visit frequency.
A wide range of coffee favorites will bring a refreshing new offer to your customers.
The portfolio is also complemented by NESCAFÉ® value propositions which focus on the room and banquets. For the bedroom, we offer individual service options to make guests feel as close as possible to the daily habit they have at home. We also offer our new filtered coffee value proposition dedicated to breakfast and banquet options. Finally, we have launched a range of bean solutions to enhance the taste of your guests.
What sets you apart in the industry?
We believe in the power of food to improve the quality of life. It is this belief that fuels our commitment to use our global scale, resources and expertise to contribute to a healthier future for people and the planet. Our work is guided by our three global ambitions: supporting children, building communities and preserving the planet for the future. It’s at the heart of everything we do, including all of our new innovations and renovations that we bring to market day in and day out.
Why did you choose to sponsor?
NESTLÉ® Professional is committed to building strong relationships with our customers and creating a partnership where we can help their business succeed, the Leaders in Hospitality Awards are a great platform to connect and network with our customers and potential customers enabling us to present our portfolio and services.
Why is this event important for the hospitality industry?
We believe this is a great platform for industry and suppliers to connect, learn and share experiences, especially through the GM debate where valuable insights are shared. .
What’s next for your business?
In line with NESTLÉ®’s goal of “unleashing the power of food to improve everyone’s quality of life”, Nestlé Professional will continue to invest and introduce more plant-based products for its customers, which range from plant-based meat, sauces and milks. We are already launching 2 new products under SWEET EARTH®, Vegan Meatballs and Vegetarian Chargrilled Pieces which help cater to a wider range of customers and enable more interesting consumer applications. We will continue to remain committed to helping businesses succeed and to remaining the knowledge partner and providing uncompromising technical support to restaurant and café operators.