Following the success of the first Future Hospitality Summit (FHS) in October 2020 with the Ministry of Tourism of Saudi Arabia and the G20 Secretariat, the event will return under a new format for its second edition on May 24-25, 2022 at Riyadh Airport Marriott Hotel.
Hosted by Dur Hospitality, FHS Saudi Arabia is co-hosted by The Bench and MEED, along with Saudi Arabia-based SEMARK, and will bring together government leaders, hotel investors, owners, developers and operators to discuss the growth of the hospitality industry. in the Kingdom.
“Following the overwhelming success and feedback we received from FHS in 2020 and AHIC in 2021, we have been working hard behind the scenes to redesign the event and we are thrilled to bring back FHS with not one, but two monumental and distinct programs. this year in Riyadh in May and in Dubai in September,” said Jonathan Worsley, Chairman of The Bench.
Under the theme ‘Horizons reinvented’ the program for FHS Saudi Arabia will be shaped with the help of its newly launched advisory board comprising a carefully selected group of senior industry leaders, to ensure that the program meets the most pressing market needs. The main themes of the conference will include the future of hotel development, human capital and catering, as well as the future of flight, investment in destinations, sustainability and innovation.
“We are thrilled to bring together the active, high-level investment communities of both markets for what promises to be an action-packed few days of content, dialogue and networking,” Worsley added.
Commenting on investment sentiment in Saudi Arabia ahead of the Future Hospitality Summit, Philip Wooller, Regional Director Middle East and Africa at STR, said:
“There is palpable excitement about Saudi Arabia, not just locally, but globally. The future of Saudi Arabia is never far from the curiosity of most, and the curiosity is well founded. the challenges of the past two years, Saudi Arabia’s acceleration as a leisure and business destination has been remarkable, and the ambitious plans set out in Vision 2030 are on track.
“From mammoth Red Sea projects, Amaala and Diriyah Gate, to the sports scene with Grand Prix, golf and boxing, to large-scale music events, Saudi Arabia has an exciting profile. With all of these demand drivers in the Kingdom, Saudi Arabia currently has over 100,000 rooms in the hotel pipeline. These rooms would represent a 55% increase in market supply, with the global average standing at just 12%,” Wooller added.
FHS Saudi Arabia will take place at the Riyadh Airport Marriott Hotel. Ahead of the event, Dur’s CEO, Mr. Sultan bin Badr Al Otaibi, said, “We are honored to continue supporting events such as the Future Hospitality Summit, as bringing together tourism leaders at such a turning point. criticism of the industry will benefit all stakeholders. Engaging with our tourism partners as we reimagine the future of hospitality, explore opportunities and meet challenges head-on through a proactive exchange of knowledge and insight. “ideas will strengthen the Kingdom’s ability to enhance its thriving hotel offerings. Through the advancement of Dur’s diverse portfolio, which includes over 32 properties, plus 15 other developments to be added to the fold, we continue to contribute to the growth of Dur a thriving and sustainable tourism sector by exploiting new areas of growth and expanding our reach of partnerships while continuing to develop our innovative concepts and private labels.
This year, the organizers included the region’s flagship conferences on hotel investment; The Saudi Arabia Hotel Investment Conference (SHIC) and the Arab Hotel Investment Conference (AHIC), in the Future of Hospitality Summits. As with every SHIC and AHIC event, FHS delegates will have access to all the great hospitality investment sessions, C-level networking and information they are used to.